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Illustration for Dutch bed brand Auping graphic design by Studio&

A Decade of Colors

The 'Essential' bed, a design by Köhler Wilms for Auping introduced a decade ago, is now celebrating its anniversary. Auping is bringing back the yellow version as a limited edition, and we were tasked with creating two posters, a flyer, and an animation video for social media. One poster, designed as an infographic, showcases the bed's vibrant color palette. The second poster aims for a warm, homely feel with a simple line drawing of the bed. A quirky historical note: in the Middle Ages, yellow was seen as negative, often used to depict figures like Judas, thieves, or madmen.

WHAT WE DID

Print, Illustration, Animation, Campaign, Promotionals


CREDITS

Client: Auping

Poster design for Dutch bed brand Auping graphic design by Studio&
Poster design for Dutch bed brand Auping graphic design by Studio&
Poster design for Dutch bed brand Auping graphic design by Studio&
Flyer design for Dutch bed brand Auping graphic design by Studio&
Poster design for Dutch bed brand Auping graphic design by Studio&

Let’s bring your creative vision to life together.

Don't hesitate to reach out and start the conversation. We're excited to hear your story and explore how we can work together to make it a reality.

Selected Projects

Elements Amsterdam office brand branding designed by Studio& Studioand
Capsula Tiny Houses brand brand identity by Studio& Studioand
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